Booth 5765

Global health science and nutraceutical ingredient company Sabinsa will be exhibiting at Supplyside Global, where visitors can meet the team and learn more about the company’s portfolio of branded ingredients. The booth will also feature a tribute to the company’s founder, Muhammed Majeed, PhD.

For over 30 years, Sabinsa has created novel ingredients inspired by Ayurveda and contemporary science to create solutions with high quality and regulatory standards. The booth will highlight new products that feature the company’s scientifically validated ingredients, many of which have GRAS status in functional foods and beverages.

Standouts include:

• LivLonga, a tri-ingredient formulation of Curcumin C3 Complex, Livinol, and BioPerine
• Sabroxy, a patented Oroxylum indicum extract for cognitive support
• Curcousin, a 99% Calebin A extract for metabolic health
• Curcumin C3 Reduct tetrahydrocurcuminoids
• LactoSpore shelf-stable probiotic
• Shagandha USP-grade ashwagandha
• PoZibio postbiotic
• BioPerine bioavailability enhancer
• DigeZyme digestive enzyme blend

Sabinsa will feature samples, including sachets, mints, and stick packs targeting gut health and sports nutrition. They can also test their ingredient expertise at the interactive gaming station, to compete for daily prizes and learn about natural health solutions. The company’s top executives and scientists will be available to answer technical and regulatory questions.

The booth will also feature a Kintsugi-themed memorial installation to honor Sabinsa’s founder, Muhammed Majeed, PhD, which will feature photos, a commemorative video montage, and an exhibit to discover how the Japanese art of Kintsugi, finding beauty in brokenness, reflects Sabinsa’s core values of strength, resilience, and transformation.

Shaheen Majeed, Sabinsa’s global CEO and managing director, will take part in a discussion, “Leading through disruption: C-suite strategies for growth, compliance, and consumer trust,” on Oct. 28 from 3:30 to 5:30 p.m. at Islander Ballroom G & H, lower level.

Sabinsa will also host a customer appreciation reception on Wednesday, Oct. 29, from 4:00 to 5:30 p.m. at its booth.